Salesforce.

In this category, we write different topics about Salesforce, Marketo marketing automation, Pardot marketing automation, and Hubspot CMS

Salesforce

46 ARTICLES
Salesforce · 14 min read

Welcome, reader

Last updated: October 2026 Thanks for picking up The Technical Web Guide for Marketers: What Every Marketer Should Know About Domains, Email, Tracking, Search…OCT 23, 2026
Salesforce · 4 min read

How AI Search Reads Your Website: AI Crawlers, robots.txt and What Marketers Can Control

ChatGPT, Gemini, Claude, Perplexity and Google's AI Overviews all read your website. Which crawlers do what, how to allow or block them with robots.txt,…OCT 23, 2026
Tools · 4 min read

Google Consent Mode v2 Explained for Marketers: Basic vs Advanced, and What It Does to Your Data

Consent Mode v2 tells Google tags what each visitor agreed to on your cookie banner. What the four consent signals mean, basic vs advanced…OCT 23, 2026
Tools · 4 min read

Why Your Analytics and Ad Platform Numbers Don’t Match (and Which One to Trust)

Meta says 120 conversions, Google Ads says 95, GA4 says 70 and your store says 80. Here is why every tool counts differently, how…OCT 23, 2026
Salesforce · 10 min read

Email Deliverability for Ecommerce: SPF, DKIM and DMARC Setup So Order Emails Don’t Land in Spam

Set up SPF, DKIM and DMARC for your store's domain so order confirmations, password resets and contact form emails reach the inbox. Examples for…OCT 22, 2026
Drupal · 8 min read

Gmail SMTP Setup: Create an App Password and Send Email From Your Website (Free)

Set up Gmail SMTP for WordPress, OpenCart, PHP, Node.js or Python. Learn how to create a Google App Password, which ports to use, the…OCT 21, 2026
Salesforce · 6 min read

How AI Crawlers Read Your Website

Search is changing. Instead of typing a query into Google and clicking through a list of links, millions of users now ask ChatGPT, Claude,…JUL 21, 2026
Salesforce · 8 min read

First‑Touch vs Last‑Touch UTMs with Cookies: Track with two fields for Better Attribution

In our previous article, we showed how to capture UTMs, store them in cookies, and keep attribution working across multiple pages and sub‑domains. That…JUL 7, 2026
OpenCart Guide · 11 min read

Top 10 Marketing Automation Tools for Ecommerce and How to Integrate Them

Discover the 10 best marketing automation platforms for ecommerce and learn practical integration patterns for OpenCart, Shopify, WooCommerce, and custom stacks. Why Marketing Automation…JUL 3, 2026
Other · 9 min read

Rescuing Your UTMs: A Cookie-Based Approach to Reliable Attribution for multi pages and sub domains

Why Your UTMs Keep Disappearing If you care about marketing attribution, UTM parameters are the lifeblood of your reporting. But they are also incredibly…JUN 9, 2026
eCommerce · 4 min read

Generative AI in 2026: Trends, Opportunities, and Business Impact

Generative AI is no longer a novelty; it is becoming as essential as cloud computing or the internet itself. In 2026, businesses are not…APR 26, 2026
Salesforce · 5 min read

Building Content That Answers Real Questions: A Modern Approach

Understanding User Intent and Search Engine Evolution Search engines are smarter than ever. They now prioritize content that truly helps users instead of relying…MAY 13, 2025
eCommerce · 4 min read

The Ultimate Marketing Calendar for E-Commerce Stores (June 2025 Edition)

June marks the halfway point of the year—a golden opportunity for e-commerce businesses to evaluate their goals and ramp up marketing efforts before the…MAY 7, 2025
Salesforce · 3 min read

Digital Marketing for Online Stores: Data-Driven Strategies for 2025

The digital commerce landscape is evolving faster than ever. With global e-commerce projected to reach $6.9 trillion by 2025 (Statista), competition among online stores…APR 27, 2025
Salesforce · 3 min read

15 Key Performance Indicators (KPIs) for eCommerce Websites

Tracking Key Performance Indicators (KPIs) is essential for measuring the success of your eCommerce website. By monitoring these metrics, businesses can identify areas of…DEC 16, 2024