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Salesforce, Marketo, Pardot (Marketing Cloud Account Engagement) and HubSpot tutorials for marketing operations teams: JavaScript form customization, Marketo API exports, bulk form field updates, HubSpot CMS modules, email validation, add-to-calendar links and CRM integrations.

Salesforce

68 ARTICLES
Salesforce · 5 min read

Pardot vs Marketo vs HubSpot for Email and Landing Pages: How Templates, Personalization and Forms Compare

A practical comparison of Pardot (Account Engagement), Marketo Engage and HubSpot for the work marketers do every day: email templates, landing pages, forms and…NOV 13, 2026
Salesforce · 5 min read

HubSpot Personalization Cheat Sheet: Tokens, Defaults, HubL Conditions and Smart Content

A practical cheat sheet for HubSpot personalization: contact and company tokens, default values that prevent "Hi ,", HubL conditions in coded templates, smart content,…NOV 13, 2026
Salesforce · 4 min read

2 Free HubSpot Landing Page Templates: Webinar Registration and Content Download (Coded HubL)

Two free coded HubSpot landing page templates, a webinar registration page and a gated content download page, with fully styled forms, error states and…NOV 13, 2026
Salesforce · 8 min read

How to Build a HubSpot Landing Page Template in HubL With a Fully Styled Form

How to build a coded HubSpot landing page template: the template annotation, the required header and footer includes, editable modules, the form module, and…NOV 13, 2026
Salesforce · 4 min read

2 Free HubSpot Email Templates: Responsive Newsletter and Event Invitation (Coded, With Custom Modules)

Two free, responsive coded HubSpot email templates, a newsletter and an event invitation, with four custom modules: image, button, repeatable articles and repeatable speakers.NOV 13, 2026
Salesforce · 8 min read

How to Build a Coded HubSpot Email Template: HubL, Custom Modules and Repeatable Sections (Free Template Included)

How to build a coded HubSpot email template in HubL: template annotations, built-in and custom modules, repeatable sections with repeater fields, personalization and the…NOV 13, 2026
Salesforce · 5 min read

Marketo Tokens Cheat Sheet: Lead, My and System Tokens, Defaults and Velocity Email Scripts

A practical cheat sheet for Marketo tokens: lead, company, program (My) and system tokens, default values that prevent "Hi ,", token inheritance, and when…NOV 12, 2026
Salesforce · 4 min read

2 Free Marketo Landing Page Templates: Webinar Registration and Content Download (Guided)

Two free Marketo guided landing page templates, a webinar registration page and a gated content download page, with fully styled Forms 2.0 forms, color…NOV 12, 2026
Salesforce · 7 min read

How to Build a Marketo Guided Landing Page Template With a Fully Styled Form

How to build a Marketo guided landing page template: editable elements, a form slot, variables for colors and show/hide sections, and the CSS that…NOV 12, 2026
Salesforce · 4 min read

2 Free Marketo Email Templates: Modular Newsletter and Event Invitation (Email 2.0, Import-Ready)

Two free, responsive Marketo Email 2.0 templates, a modular newsletter and an event invitation driven by program tokens, with variables for colors and buttons.NOV 12, 2026
Salesforce · 7 min read

How to Build a Marketo Email Template: mktoText, mktoImg, Modules and Variables (Free Template Included)

How to turn HTML into a Marketo Email 2.0 template: editable mktoText and mktoImg elements, a container of modules editors can add and reorder,…NOV 12, 2026
Salesforce · 5 min read

Pardot HML Cheat Sheet: Merge Fields, Fallbacks, Conditional Content and the Links Every Email Needs

A practical cheat sheet for HML, Account Engagement's merge language: field syntax, {{#if}} fallbacks for missing data, conditional content, the required links, and the…NOV 12, 2026
Salesforce · 5 min read

2 Free Pardot Landing Page Templates: Webinar Registration and Content Download

Two free, responsive Pardot layout templates, a webinar registration page and a gated content download page, with editable regions and fully styled forms, including…NOV 12, 2026
Salesforce · 7 min read

How to Build a Pardot Landing Page Layout Template With Editable Regions and a Styled Form

How to turn any landing page design into a Pardot layout template: the required %% tags, editable regions, and CSS that makes Pardot's generated…NOV 12, 2026
Salesforce · 5 min read

2 Free Pardot Email Templates: Responsive Newsletter and Webinar Invitation (Import-Ready HTML)

Two free, import-ready Pardot email templates, a newsletter and a webinar invitation, with editable regions, repeatable sections, HML personalization, dark mode and a compliant…NOV 12, 2026