OpenAI ChatGPT uses in eCommerce business

You may be thinking how we can use the OpenAI ChatGPT in your eCommerce business, here we are showing you how you can use or benefit from the OpenAI ChatGPT in your eCommerce business like copywriting, writing product descriptions, titles, emails, social media content, responses, personalized product recommendations, getting products information like popular ones, and many more. ChatGPT is simply a new tool, so it needs to be carefully used and trained on a relevant dataset of questions and responses. You can use it to get ideas and suggestions but creating content as naturally as possible is always good. Let’s start with copy-writing.

Copy-writing with OpenAI ChatGPT

You can use OpenAI ChatGPT for copy-writing. Based on a given prompt or conversation environment, OpenAI’s ChatGPT language model can be used to produce text responses that resemble those of a human. ChatGPT can be used to come up with concepts or content for marketing pieces like product descriptions, blog entries, or email campaigns. A copywriter might give ChatGPT a list of keywords or a broad theme, for instance, and the model might then provide a list of concepts or a draft of the copy based on that input.

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Here is one example of how OpenAI ChatGPT gives a response when we ask: “Can you please provide copywriting content for the Buddha statue?”

Copywriting OpenAI ChatGPT

We were looking for small copywriting content, but ChatGPT gives us multiple paragraphs, so we again ask “Can you please provide short copywriting content for the Buddha statue?”, here is the response:

small copywritin OpenAI ChatGPT

The more detailed information you gave the more exact answer you will get, but take in mind it is still in preview mode.

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OpenAI ChatGPT can help you to write product descriptions

ChatGPT can be used to generate ideas or rough drafts of product descriptions based on input provided which you can review the output and refine to create a final product description that is clear, compelling, and accurate. Here is one example of how we asked the ChatGPT to provide the product description: “Write a product description of bronze Nepali Buddha statue from Nepal, price $400, 10cm height 10 cm width and 10 cm breadth, materials used bronze” and the response is like below:

Product description OpenAI ChatGPT

Again, ChatGPT is simply a tool for generating text, and it is up to the writer to use their skills and expertise to craft a product description that meets the desired tone and style of your brand.

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Email writing with ChatGPT

Every eCommerce uses multiple emails touch point for promotions, signup, forget password email, vouchers, order confirmation etc. You can use the ChatGPT by providing the information about the purpose of the email, the intended audience, and any relevant context, and the model could generate a list of ideas or a draft email based on that input. Here is one example of how we ask the ChatGPT to provide the signup email. We asked ChatGPT “Write a signup success email for webocreation.com an eCommerce website?” and the response is like below:

Signup email written by OpenAI ChatGPT

As you see, it provides you overall ideas and draft to start with the content, which you can use as per your requirements.

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Getting products information like popular ones

We cannot be 100% sure but we can get some overall ideas, we asked OpenAI ChatGPT to provide popular kitchen products by asking like: “popular products in kitchen appliances” and the result is like below:

popular products in kitchen appliances category

Use OpenAI ChatGPT for social media content

We can use OpenAI ChatGPT for social media content. We asked ChatGPT to provide the social media promotion content for our ebook “OpenCart Theme and Module Development” and it provides us following content:

Social media content generated from OpenAI ChatGPT

But, we cannot promote this content on the twitter because of the word limits so we asked ChatGPT to provide us the twitter promotion text by asking “Write a twitter social media promotion content for ebook “OpenCart Theme and Module Development” and here is the response:

Twitter promotion content generated from ChatGPT

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Translate the content to multiple languages

For the above twitter promotion, we need to share in Nepalese and Spanish languages so we asked the ChatGPT to translate it just by typing “Translate it into Nepalese” and here is the result which is not totally good but it provides the starting points:

Translation by ChatGPT

Personalized products recommendations

You can setup related products as per the personalized products recommendations. We asked ChatGPT to provide us the product recommendations who bought an ebook “product recommendations who bought ebook “OpenCart Theme and Module Development”, here is the response:

Product recommendations by ChatGPT

Show related products at the cart page in the Opencart site

Conclusion

In conclusion, OpenAI’s ChatGPT is a potent language model with the potential to be applied in a number of eCommerce-related applications and processes. ChatGPT can be used for copywriting, writing product descriptions, titles, emails, social media content, responses, personalized product recommendations, getting products information like popular ones, and many more. However, it is crucial to keep in mind that ChatGPT is merely a tool for producing text responses; it is up to the user to use it carefully that helps your eCommerce business. The ChatGPT gets trained on a relevant dataset of queries and responses in order to reach a high level of accuracy and efficacy but for now we all need to use it carefully. Are you using ChatGPT, if yes let us know how you are using it and if no check it, it amazes you most of the time.

Let us know if you have any other ways ideas of AI that you have used in eCommerce websites or have any questions or suggestions, please subscribe to our YouTube Channel and read more about eCommerce, Web 3.0, blockchain, NFT, and the metaverse. You can also find us on Twitter and Facebook.

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